Marketing - Massachusetts Mensa Writing Group

Step Four : Publishing CDs and DVDs

The next topic that people asked about was printing on demand. Here is an example.

I have an origami DVD I put together, that shows people how to fold origami. I sent a master copy of my DVD to They store that master in their system, assign it a UPC code, and put up a page for it -

Origami DVD

So if someone finds it there and orders it, they handle everything. They create the DVD and case, take in the money, and ship it out. I get my cut mailed to me each month. So it is super quick, simple, easy. You can do audio CDs in the exact same way.

Amazonís publishing group, CreateSpace, offers a similar service. They also give it a UPC code but they claim you can ONLY use the UPC code IN AMAZON. So I find it better to set up with FilmBaby, where they give you a "use anywhere" UPC Code, then set up an entry on Amazon with that code so itís in both places.

I list all of these things step by step here -

Getting Published

I also sell the origami DVDs directly from my house -

Origami DVD

That is of course more of a pain because now Iím burning DVDs on my computer and having to run to the post office. On the up side, though, I get pretty much all the money. The cost of a blank DVD and case is extremely small.

So itís all about the time you have vs the amount of money you want to keep. I definitely recommend people look into selling audio CDs and video DVDs. You could do an audio reading of a book you wrote, for example. Or a meditation video. Maybe a video on penguins. Itís yet another way to build up your fan base and to catch the eye of people who might never have heard of you before.

Massachusetts Mensa Writing Group

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